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Magento Integration

The Magento (Adobe Commerce) integration uses the same lightweight tracking snippet as Custom HTML — you paste it into your store's HTML head, and InfluTrace credits sales to the right creator.

Connecting your store

  1. Open Integrations in the sidebar and click Add integration.
  2. Choose Magento from the library.
  3. Enter your store URL (the exact address your storefront is served from).
  4. Click Get snippet and copy the code.

Installing the snippet

In the Magento admin, go to Content → Design → Configuration, edit your store view, and open HTML Head → Scripts and Style Sheets. Paste the snippet there and save, then flush the cache (System → Cache Management).

Open your storefront and click Verify on the integration card in InfluTrace.

Attributing orders

  • Using Google Analytics 4 / GTM enhanced ecommerce? Most Magento stores do. When your store pushes a purchase event to the dataLayer, InfluTrace captures orders — and add-to-cart — automatically, with nothing to add to the success page. See Automatic capture.
  • Otherwise, report the sale from the success page with a one-line influtrace('order', …) call. The full order and add-to-cart API is documented under Custom HTML → Reporting orders.

TIP

Map creator discount codes in Coupon Attribution as a safety net — coupon is the most durable signal and works regardless of how orders are captured.

Everything else — verifying, security, enabling the store on links/coupons, and troubleshooting — works exactly as described in Custom HTML.

InfluTrace — creator attribution infrastructure