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What is InfluTrace?
InfluTrace is a creator revenue attribution platform for Shopify brands and the agencies that run their influencer campaigns. It answers one hard question:
Of all the creators promoting our store, which ones actually drove sales — and how much?
Instead of stitching together UTM spreadsheets, discount-code reports, and screenshots, you give each creator a trackable link (and optionally a coupon), connect your Shopify store once, and InfluTrace credits every order to the right creator automatically.
Who it's for
- Brands running influencer or affiliate programs on Shopify.
- Agencies managing creator campaigns on behalf of those brands.
- Creators / members who need a read-only view of how their links are performing.
What you can do
| Area | What it gives you |
|---|---|
| Tracking links | A short link per creator with click analytics (total, unique, country, device, referrer). |
| Campaigns | A folder that groups links so you can report on a launch, season, or program as a whole. |
| Coupon attribution | Map a store discount code to a creator so coupon orders are credited even without a click. |
| Influencers | A roster of every creator, with clicks, orders, and revenue rolled up per person. |
| Shopify integration | One-click connect that syncs orders and attributes revenue automatically. |
| Custom domains | Send links from your own branded domain (e.g. go.yourbrand.com). |
| Reports | Per-creator clicks, orders, and revenue across any date range. |
| Team | Invite admins and view-only members, scoped to specific campaigns. |
How a sale gets attributed
At a glance, the journey looks like this:
Creator shares link → Visitor clicks → Lands on your store → Buys
influtrace.link/p/abc-123/ava (click recorded) (order synced
from Shopify)
│
▼
InfluTrace credits the order to "ava"
via coupon code, cart data, or the linkThe exact order of signals InfluTrace uses is covered in How Attribution Works.
Next steps
- New here? Follow the Quick Start to go from sign-up to your first attributed order.
- Want the lay of the land first? Skim the Dashboard, Tracking Links, and Influencers guides.
- Setting up the business side? See Workspace and Billing & Plans.
